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February 2014

[caption id="attachment_92" align="alignnone" width="637"] Image from the Telegraph site covering Clarity's survey of consumer attitudes to bitcoin and crypto-currencies.[/caption] We’ve had some great coverage for our #FutureOfMoney campaign. The Daily Telegraph ran a piece centred on our survey of consumer attitudes to crypto-currencies. The Drum also covered the research as did the crypto-currency sites Coindesk & Cryptocoins News as well as online news sites Tech Digest & BizReport. The survey even got mentioned by the South China Morning Post. This followed our guest post on Econsultancy where we talked about Bitcoin and...

Online payments, mobile commerce and even money itself are being disrupted. The 2008 financial crisis has seen a burst of innovative startups looking to disrupt the traditional financial providers. From lower cost rivals to existing systems to entirely new currencies there’s plenty going on. Our infographic compares six of these challengers to see what makes them tick, their strengths and weaknesses. [caption id="attachment_54" align="alignnone" width="1191"] Infographic from comms agency Clarity looking at 6 potentially disruptive payment technologies.[/caption]...

Drinking is an inherently social occasion, so naturally alcohol brands were one of the early adopters of social media, creating some of the most innovative and engaging campaigns. By Lucy Kemp, Director at Clarity But creativity has to be led with the regulations in mind. As with offline activity alcohol brands are governed by a host of regulations as what they can and can’t do when it comes to digital channels. Twitter advertising, recently extended to smaller businesses is missing...