Top

April 2015

Clarity Comms co-founders Lucy Kemp and Jason Navon have given a masterclass on social media to students at Birmingham City University. The talk showed the students how the media landscape has changed and the opportunities it gives brands to reach, activate and engage with their audiences. The presentation also included campaign examples and social media case studies showing how social can deliver for businesses.  ...

A recent trip to Vancouver was full of surprises. Great food, lovely people but more importantly amazing craft beer. For a city that’s half the size of Birmingham it’s blessed with 16 craft beer breweries. So when in craft beer heaven it’d be rude not get a taste for the city. Where to start? On a recommendation from a bartender in Gas Town we headed from downtown to East Vancouver AKA brewery central. Our cab pulled up on Commercial...

Our client Hobgoblin picked up "Best Stunt/Event' at the Beer Marketing Awards for it's Bringing Taste to the Nation campaign. The judges praised the campaign for it's approach: “A combined social media, live roadshow and trade engagement programme folded into a national sampling programme unlike any other brand could, or would, do. Proving that even sampling can be a brand building activity.” Naturally the social media element was conceived and handled by Clarity Comms. We created the #Goblineers,...

Clarity Comms are organising a brand new event that will bring English wine producers together with local restaurants for a series of tasting events and a Saturday festival. English Wine Takeover is a collaboration between Clarity Comms and The Food & Drink Events Company. The event is being supported by the official industry body English Wine Producers. English Wine Takeover kicks off on Friday 22nd May, set to run over the weekend and into the official English Wine Week. The main event takes place on Saturday 23rd...

Fancy a prawn flavoured pint? Yep it's that time of year again, April Fools Day. We've picked our top five beer related pranks doing the rounds; 1. BrewDog Fancy smelling like a brewery? BrewDog hoped to trick fans into purchasing his and hers scents – Esther for her and High Alpha for him. We like how far they’ve taken the gag even setting up an online purchase function. When you add to basket you get a nice message...