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December 2017

Another year is upon us and looking back at 2017, it was Instagram's year. A host of innovations saw the app continue to grow. For some, much of this product development was merely copying Snapchat. Irrespective of the motive, Instagram's moves definitely stunted Snapchat's growth and added to its post-IPO woes. So what does 2018 have in store for social media? Here's our list of the key 2018 social media trends that brand owners need to be aware...